Netflix goes to ‘Tollywood’ and past for long-sought India development

Netflix, which has struggled to achieve a powerful foothold in India, is now turning its focus to the South Indian market. While the streaming big presents a various number of Indian movies from numerous areas, its catalog of TV collection — essential for sustaining viewer loyalty — is proscribed, with solely a handful of profitable Hindi reveals and none in regional Indian languages. To tackle this, the U.S.-based firm has authorized the manufacturing of no less than six TV reveals in southern Indian languages this yr, actively pursuing alternatives within the Telugu (Tollywood) and Tamil movie and TV industries.