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I felt my music wasn’t needed in England


Getty Images Natasha Bedingfield performs at All Together Now Festival 2024. Natasha is a white woman in her 40s with a bleached blonde bob. She wears a white strappy top and high-rise black trousers. She holds a microphone up with her right hand as she sings, her eyes closed and head titled up.  Getty Images

Natasha Bedingfield returned to the UK charts in January after an absence of 17 years

A smart girl as soon as stated: in the present day is the place your e-book begins, the remaining remains to be unwritten.

“People have really held on to it and it’s become kind of like a motto,” says Natasha Bedingfield, 20 years after first staring on the clean web page earlier than her.

After returning to the charts this 12 months, Natasha tells Daily News Newsbeat: “I didn’t even know Unwritten would be the song that would have the staying power”.

“Because there were cooler songs. It’s very hard to write positive songs without being cringey.”

Unwritten, with its ethos of releasing your inhibitions and feeling the rain in your pores and skin, managed to keep away from the cringey pitfalls and has develop into Natasha’s most streamed tune by far.

By this level, try to be absolutely earwormed.

The monitor, taken from her debut album of the identical title, peaked at quantity six within the UK charts nearly precisely 20 years in the past.

Recently although it has been having one other second, spending 20 weeks within the Top 40 since January after an absence of 17 years.

That’s thanks partly to being featured in 2023 film Anyone But You however – and this may not shock anybody – TikTok additionally had a hand in its renewed success.

Almost 700,000 movies have been uploaded utilizing Unwritten because the soundtrack – every thing from GRWMs to proposals.

“We worry about technology but sometimes there’s some good things that come from it,” says Natasha.

“I think the fact that it’s connecting everybody is amazing.

“It’s given folks much more energy to speak to their followers immediately.”

For Natasha though, the song is nothing new – fans are just catching up.

“I’ve been singing all of it alongside,” she says. “The new factor is being again in England.”

The singer-songwriter now lives in New York and says she’s better known in the US after her releases since Unwritten struggled to break through in the UK.

“I sort of acquired a message that folks did not need me in England,” she says, even though she says she’ll always consider the country home.

“My music did not get heard in England anymore.”

So she was surprised when, in 2022, Lewis Capaldi asked her to open for him at the O2 in London.

“Everyone was singing alongside to each phrase of each tune,” Natasha says.

Getty Images Natasha Bedingfield pictured in 2004. Getty Images

Unwritten was taken from Natasha’s debut album of the same name in 2004

It’s not the first time the power of social media has given a new lease of life to an old track.

Think back to January when Sophie Ellis-Bextor’s Murder On The Dancefloor – first released in 2001 – was storming the charts thanks to a Saltburn-inspired TikTok trend.

“Because of social media, the entire world is united in such a good way,” says Natasha.

On Thursday night, she worked with TikTok on a performance alongside Cat Burns for the Team GB athletes in Paris which was later shared on the app.

TikTok is an official partner of Team GB and broadcast Natasha and Cat performing for the athletes to fans around the world.

The platform says more than a million users have engaged with the Olympics hashtag – almost a 2,000% increase compared with Tokyo 2020.

TikTok says that so far 43,590 creators have made Olympics-tagged content for Paris, up from just 3,151 by this point in Tokyo.

Natasha told Newsbeat she was excited to gig for the athletes – especially knowing the impact music can have on their performances.

“I really get numerous suggestions in my DMs from athletes that songs like Unwritten or Pocket Full of Sunshine actually assist them,” Natasha says.

She says she met Team GB canoeist Kimberley Woods who told her she listened to Unwritten before bagging a bronze medal.

“That’s so cool,” Natasha says.

“Those are a few of the songs that folks wish to take heed to to recentre themselves.

“You really have to keep giving yourself pep talks and you have to be in the right mindset,” she says.

“Being a winner is actually very psychological.”

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